Tomavi Wines: Transforming Tomatoes into a Toast of Innovation

Meet the vibrant team behind Tomavi Wines, a trailblazing agribusiness startup crafting premium wines from tomatoes. With a mission to uplift smallholder tomato farmers and offer healthier market options, this venture is driven by the vision and expertise of three co-founders:

Firdaus Mohammed Awal, Graduate Research Assistant and CEO of Tomavi Wines.

Issah Muleikatu, Pharmacy student and Chief Marketing Officer (CMO).

Ramzi Badrun Wunnam, final-year Physician Assistant and Chief Finance Officer (CFO).

Tomavi Wines: The Vision

Tomavi Wines stands out for its innovative approach to solving agricultural challenges while creating value. By producing tomato-based wines, the company aims to:

Provide a market for tomatoes, reducing post-harvest losses.

Increase income for smallholder tomato farmers, empowering them economically.

Offer healthier, delightful wine options, catering to conscious consumers.

The Co-Founders at a Glance

Firdaus Mohammed Awal – CEO

Firdaus, a BSc graduate in Community Nutrition from the University for Development Studies (UDS), is passionate about improving health through dietary innovations.

His experience includes serving as a nutritionist at the Tamale Teaching Hospital and a research assistant at UDS. With a deep understanding of nutrition and food science, he leads Tomavi Wines with a focus on quality and health.

Issah Muleikatu – CMO

A Pharmacy student at UDS, Muleikatu is also an experienced marketer and student-politician.

She previously co-pioneered an on-campus venture, “The Good Chef,” offering Wasawasa (Black Jollof) and corn wine. Her skills in brand promotion and innovative marketing strategies drive Tomavi Wines’ outreach and growth.

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Ramzi Badrun Wunnam – CFO

Ramzi, a Physician Assistant student and finance expert, has a knack for impeccable record-keeping and strategic financial management.

Drawing from his experience in his father’s business and serving as a finance advisor to his department’s association, Ramzi ensures Tomavi Wines maintains financial stability and transparency.

Transforming the Tomato Narrative

Tomavi Wines reimagines the humble tomato, often plagued by market instability, as a cornerstone of premium wine production.

By bridging the gap between smallholder farmers and the beverage industry, this startup embodies the spirit of innovation, resilience, and community empowerment.

The Role of UDS

The University for Development Studies (UDS), ranked 2nd among public universities in Ghana, exemplifies its motto, “Knowledge for Service.” Tomavi Wines is a testament to UDS’s role in fostering innovation and nurturing problem-solvers who create meaningful impact.

Looking Ahead

Tomavi Wines is set to revolutionize agribusiness in Ghana, turning agricultural challenges into opportunities. With their unique product, the co-founders are poised to delight consumers while transforming lives in farming communities.